The Utlimate Goal

The Ultimate Goal

The Ultimate Goal:

Introduction
Interviews
Materials Produced
Outcomes

Introduction:

The Ultimate Goal is a cooperative partnership of organisations committed to Christ providing resources for Christ-centred witness and outreach around major football (soccer) events.

In the past videos and booklets have been produced for the World Cup of Football and European Football Championships. For the 2002 FIFA World Cup™ Athletes in Action in conjunction with Christians in Sport produced a 28 minute video called "The Ultimate Goal" which was available in up to 40 languages. Christian Publicity Organisation produced "The Ultimate Goal Pocket Guide" which was available in several languages.

2K Plus is the radio wing of The Ultimate Goal media partnership. In 2002 we produced material for the World Cup for the first time. We set an ambitious target to produce 10 minutes of material for each of the 31 days of the World Cup finals amounting to over five hours of material.

Radio stations around the world were be able to access three features of 3-4 minutes each every day via our ftp internet site. The features included serialised stories of footballers who have a faith in Christ, reviews and previews of matches and comment reflecting a faith in Christ on issues such as drugs, cheating, sportsmanship and gamesmanship. Diego Maradona's "hand of God" incident in 1986 is an example of gamesmanship which still stirred the emotions sixteen years on.

At the start of 2002 2K Plus began producing one-minute "World Cup Countdowns" featuring interviews with top footballers reflecting a faith in Christ. These were broadcast by 15 stations in the UK as well as many others worldwide in countries such as Australia, South Africa and Kenya.

Interviews:

We recorded interviews with:

Marvin Andrews, Trinidad & Tobago;
Benny Akwuegbu, Nigeria;
Marek Citko, Poland;
Louis Crayton, Liberia;
Bob Hamer, former referee;
Dirk Heinen, Germany;
Brian Irvine, Scotland;
Derek Jefferson, former Ipswich Town & Wolves
Bert Konterman, Holland;
Lucio, Brazil;
Cyrille Regis, former England;
Richard Rufus, England Under 21;
Hans Segers, Holland Under 21;
Juan Carlos Valeron, Spain;
Jose Luis Vidigal, Portugal;
Ze Roberto, Brazil.

Materials Produced:

For details of FIFA World Cup™ Radio Material posted on our FTP Site, please click here.

For more information on the FIFA World Cup™ visit here.


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